Visit to “Dainik Bhaskar Printing Plant

Visit to “Dainik Bhaskar Printing Plant

The advertising and Brand Management department of the IIS University has an amazing opportunity of visiting the printing plant of one of the leading newspapers in the country “Dainik Bhaskar”. At around 10am on Feb 15, 2016 all the students of ABM of semester II, IV and VI were gathered with their tanks of enthusiasm for the visit. The students were made aware to the whole process of printing mechanism, machinery, various qualities of the paper& ink and its distribution strategy. Towards the end of the session the students asked questions to clear their doubts. Students felt that such industrial visits will help the students to grasp the practical knowledge.