Overview

The Department of Advertising & Brand Management was established in the year 2002. Advertising & Brand Management is a job-oriented course, especially designed for those students who intend to do something creative in the field of Marketing (Advertising & Branding). It will help them in understanding the important aspects of advertising & branding and will teach them practical applications of these subjects in the corporate world.

Professional prospects of the course: Advertising is considered as one of the important tools of marketing communications & Branding has become inevitable in marketing strategy of any organization. Thus, this course will open new vistas for students in the field of advertising & branding. The course will hone their skills and they will become “Ready-To-Do-Job” just after the completion of their graduation.