Industry Visit to “Jaipur rugs”
29 August, 2017
The department of Advertising and Brand Management organized an industrial visit to Jaipur Rugs for all the students of department on 29 August 2017. Jaipur Rugs located in Mansarovar Industrial area is one of India's largest manufacturers of hand knotted rugs, known globally as a leader in the hand-made rugs category. Jaipur Rugs is a family business, built on a bed-rock of values of its founder NK Chaudhary. Jaipur Rugs produces a range (handmade, handcuffed, and handloom) of rugs, pillows in fresh and innovative colors and sophisticated textures and patterns.
A presentation was given on the foundation and working structure of Jaipur rugs and session included the story behind their creation, their popularity and how they can be differentiated from machine made carpets. The Students gained knowledge about the entire working from manufacturing stage to the finished product stage.