Course outcome (atcourse level) |
Learningand teaching strategies |
Assessment Strategies |
On completion of this course, the students will be able to; |
Approach in teaching:Interactive Lectures, Group Discussion |
Viva and Presentation |
CO 150. Discuss the importance of personal branding by creating an online presence and blog. CO 151. Show general etiquette and mannerisms, both professional and social. CO 152. Create presentations and able topresent them in front of alarge audience. CO 153. Combat stress through meditation andrelaxation technique. |
Learning activities for the students: Presentations |
|
Personal Branding: Converting hobby into passion: Introduction to personal branding, the art of authenticity, Choosing the best social media network, why scheduling is important, Brand maintenance, online identity, creating relationship with the professional network to create a professional personal brand
Social networking sites: Blogging your passion
Self-discipline and trust building activities, what is blogging and blogging platforms, which platform to choose, setting up a blog, types of blog and blog writing, finding the right subject matter, following skill not passion, do’s and don’ts of blogging
Business Etiquette: Grooming, Positive impression, Communication, Social Imaging. E-Mail Etiquette: Professional Behaviour at work, Subject line, CC-BCC, professional e mail address and other basic do’s and don’ts
Phone etiquette: Tone of voice, receiving and dialling, phone language, eliminating distraction, basic etiquette and do’s and don’ts.
Whatsapp/messaging etiquette, social etiquette, Business meeting etiquette, cubicle manners, dining etiquette, social media etiquette
Pre-Presentation Prep, preparing slides and Yourself, Delivering the Presentation, Practical- Individual Presentations and Extempore, do’s and don’ts in presentations, using graphics, images and videos, saving presentations, giving a boost start with a case study or a story, 6 by 6 slide rule. Types of presentations, taking presentations to SlideShare and LinkedIn, importance of research
Stress Management: Knowing the reasons, living a relaxed life, Being Emotionally Wise, Inner self integration technique, Meditation, types and importance
Seminar/Webinar and Industry Expert Session
These will be conducted by Industry leaders as question answer session and experience sharing
• Erik Deckers and Kyle Lacy (2010), Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself
• Emotional Intelligence (EQ): A Leadership Imperative, Coffey, Enterprise Management Press (October 1, 2013)
• Time Matters: Making the Most of your Day, Rowan, Management Briefs; 2010
• Occupational Stress Management, Dutta, P. K. Himalaya Publishing House 2015
E resources
• Prowess
• ACM Digital Library, acm.org
Journals
• Directory OF Open Access Journals (OA)
• Capitaline